What is a Pestle Analysis? Definition, Elements, Examples, Steps, and Pros/Cons

pestle analysis

What is PESTLE Analysis? A PESTLE analysis is a management and marketing tool to assess external factors affecting an organization. It stands for Political, Economic, Social, Technological, Legal, and Environmental factors. This framework provides a comprehensive view of the business environment, aiding decision-making and strategic planning. By analyzing these factors, companies can understand market trends, … Read more